Deviate Board Co.

Deviate Board Co is a custom skateboard company based in Brooklyn, NY. Founder and sole maker, James Petitto, has always had a passion for creating with whatever materials he could find. With a focus on sustainability and craftsmanship, James handcrafts each board with care and attention to detail. We teamed up with James and Friction Design to produce a short film about Deviate Board Co, highlighting the company’s commitment to quality and community impact. Watch now to learn more about this unique brand and the inspiring story behind it. To learn more about Deviate, click here.